It seems Valentine's Day may have made some women reassess their bodies as many are now seeking cosmetic surgery to get rid of their love handles, it has been revealed.
Dr Ravi Jain, medical director at the Riverbanks Clinic in Harpenden, said that the weeks following Valentine's Day often bring a flurry of enquiries about treatments for improving appearance.
The expert believes that the romantic day makes women notice their perceived imperfections after spending the winter months wrapped up in clothes that hide their bodies.
"Valentine's Day is typically the first day in the year when women really want to look good naked and that's when they start noticing things about themselves that they want to change," said Dr Jain.
"A good diet and fitness regime is always by far the best way to keep your body in trim naturally, but sometimes women just need a helping hand to get back on the right track."
The good news is that women do not need to resort to going under the knife, as modern non-surgical treatments such as Smartlipo use a laser instead.
The laser causes fat cells to break down so that they can be absorbed and eliminated naturally by the body.