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How we add value

At LaingBuisson, we don’t just sell advertising. We want our clients to succeed in the healthcare business. So, we provide a range of added value services to help you attract more patients.

Publication of news

You are able to supply regular news items about you and your services for publication on the Private Healthcare UK and HarleyStreet.com websites.

We are in the enviable position of having “Google approved news feed” status. This means that any article that is published on our sites will be featured on Google News within 1 hour.

Articles and features

We invite our clients to contribute relevant articles on surgical, medical and dental topics that would be of interest to patients. Each client may contribute up to three articles.

The articles will give you additional exposure on the site. The article will include links to your own web site. These are of significant value in improving your "link equity" in Google's eyes; the more links you have to your own site from highly rated sites, the better your own site will perform in search engine rankings.

Advice

Private Healthcare UK has now been around for over 17 years, in that time we have built up a wealth of experience in promoting medical service providers via the web.

Using our experience we have produced a number of “advice” documents.

Such as: Handling Patient Enquiries, Generating Positive PR, E-marketing Advice and more.

Patient stories

Each client is entitled to publish 3 patient stories per featured page.

Past patients are the most effective “sales person” you have to attract new patients. If a potential patient can hear from “someone like them” they feel more confident about coming to you for treatment. Use your past patients as ambassadors for your services.

Video production

We have secured a special deal for our clients with an experienced video production company. Production cost can vary depending on the type of video being produced and the amount of time required.

Please contact us for further information on video production and costs.

Ratings and review

We have taken the concept of using patients as ambassadors to the next level by launching an on-line patient to patient review service. See: http://reviews.privatehealth.co.uk

This site allows your past patients to review their treatment with you. They are able to review: outcome of treatment, quality of care, value for money, communication & hospital/clinic environment.

These reviews appear both on the Ratings and Review website and on your featured page.

We have also developed a “Ratings and Review Widget” this is a simple piece of code that you can drop on to your website. It allows patient to access the reviews system to read or submit reviews. It simplifies the process for the patient.

Banner design service

We have secured a deal with an experience banner advert design company. This company has offered us preferential rates for Private Healthcare UK clients.

The design copyright is retained by you, so you can use these banners wherever and whenever you like. There are no restrictions. As a guide this would cost between £350-500

Video production service

We have secured a special deal for our clients with an experienced video production company. Production cost can vary depending on the type of video being produced and the amount of time required.

Please contact us for further information on video production. As a guide these will cost between £999 - £4,500 depending on type of video

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