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Aviva sponsors National Theatre Live


Aviva is sponsoring National Theatre Live in cinemas in the UK and worldwide. The sponsorship agreement will run for three years and helps the National’s groundbreaking initiative to broadcast live performances of plays to cinemas and performing arts venues around the world. 180,000 people on 320 screens in 22 countries saw the first season.


The second season of National Theatre Live begins this autumn and features new NT productions of Hamlet, FELA!, Frankenstein and The Cherry Orchard. For the first time, the season will also include two collaborations with other British theatre companies: Complicite and the Donmar Warehouse, whose productions of A Disappearing Number and King Lear will be filmed respectively at the Theatre Royal, Plymouth and at the Donmar.


National Theatre Live performances are filmed live in high definition and broadcast via satellite to over 300 cinemas around the world, live in Europe and some US cities, and time-delayed in countries further afield. There are over 90 venues in the UK alongside venues in the USA, Canada, Australia, South Africa, Scandinavia and Europe. The performances at the National are nominated in advance to allow cameras greater freedom in the auditorium. 

Health insurance: News update: 26 September 2010