Starting onOctober 3rd, health insurer AXA PPP healthcare has a new three-month advertising campaign on television, online, and mobile sites.
The advert features a woman in her mid-thirties called Suzie, who is on a never-ending road, as she struggles to reach a hospital. The 40-second TV spot aims to show how private medical cover, in particular AXA PPP healthcare’s six-week option, provides a cost-effective way of enabling people to secure the medical care they need.
Private medical insurance: News update: 1 October 2010