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Greenbee : The John Lewis Partnership teams up with Friends Provident

Greenbee logo
From 2007 Friends Provident will offer life assurance policies to Greenbee customers.
Insurance company Friends Provident has been selected by The John Lewis Partnership’s new direct services company - Greenbee - to be a partner in a new major distribution agreement.
From 2007 Friends Provident will offer life assurance policies to Greenbee customers.
Greenbee is a brand  new direct services company offering a select range of financial, travel and leisure services.
Over 8 million customers of John Lewis and Waitrose will be able to buy Friends President’s term assurance product through Greenbee’s online service, and by phone
A new bi-monthly magazine called Source, will give customers details of all products and offers. Source will be distributed in-store at all John Lewis Department Stores and at branches of Waitrose, as well as by direct mail.
 Ben Gunn, chief executive of Friends Provident Life and Pensions, said:
“As a leading UK life and pensions brand, we are delighted to be selected as one of the partners to be working with Greenbee. We share the same values in delivering excellent customer service, quality and value for money products, which is a great foundation for a successful partnership. Our 5 star award winning service and innovative on-line capability will continue to distinguish Friends Provident as a preferred partner for leading distributors.”
James Furse, managing director of Greenbee, said:
“We are excited to be launching Greenbee and are delighted that Friends Provident is joining us in this venture.”
Greenbee launched in October with a range of insurance products. Many more are planned for 2007
Related links
Life insurance : News update: October 2006