Rather than relying on getting some one interested in a product and then offering to reduce the price by offering a 6-week wait option, AXA PPP healthcare are turning the concept on its head.
They are promoting a product called Six Choice, which kicks in private healthcare when the specialist advises that the wait for NHS treatment will be more than six weeks.
But it is not a policy, just one of the four existing private health insurance options for individuals:
The insurer has also brought back budget cover Essential Health Cover, road accident cover Recovery as well as the cover for amateur sports enthusiasts, Sports Injury Plan.
Private Medical Insurance : News update: November 2006