The Chartered Insurance Institute (CII) has published a new report focusing on the growing popularity of pro bono work and its place within the insurance and financial services profession - "Everybody wins: Pro bono work as a hallmark of the professional".
Pro bono work, be it doing in-kind work on a gratis basis for the public or volunteering in support of a local cause, is not just about ‘giving something back to the community' it can also help to advance professional development and in turn rebuild public confidence. It should be a hallmark of being a professional, as important as passing exams, attaining qualifications, and signing up to a code of ethics.
The CII's report focuses on the benefits of pro bono work, specifically how professionals embracing pro bono activity can enhance society as well as themselves. The CII and the Personal Finance Society (PFS) are already involved in pro bono work with their members but there remains much more practitioners can do to make this best practice more widespread across the profession.
Chris Hanks of the CII urges, "We need more professionals to get involved if we are to be able to use our commitment as a way of enhancing our reputation, attracting talent, and making a recognisable difference to society."