A recent increase in the number of men going under the knife could be down to the competitive nature of the jobs market.
This is the view of Ruth Donnelly, editor of CosmeticSurgeryToday.co.uk.
Ms Donnelly said: "In a competitive job market, men as much as women are likely to be judged on their appearance and are having to go up against younger candidates.
"So anti-ageing procedures help them to present a fresh face to the world – facelifts and browlifts for men were up 11.4 per cent and 12.8 per cent respectively last year, which supports this theory."
She added that the rise in cosmetic surgery
among men is also due to a general move towards equality between the sexes in terms of the effort put into the way people look.
The comments follow the latest statistics from the American Society of Plastic Surgeons, which showed that two per cent more cosmetic surgery procedures were conducted on men in 2010 compared to 2009.
Meanwhile, the latest British Association of Aesthetic Plastic Surgeons' latest statistics show that there was a seven per cent annual rise in the number of procedures carried out on men last year.
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Cosmetic surgery news : 27 March 2011