Aviva's Get Active just got better

Aviva is making it even easier for customers to get fitter with a new and improved version of its Get Active website.

All customers of private medical insurance cash plan and group risk products are now able to access cheaper health club membership at Curves, the specialist women's health and fitness club. Offering 30-minute workouts designed to help individuals stay fit and healthy during a busy day, this partnership further expands the breadth and coverage of the Get Active network.

Rebecca Paterson at Aviva says, "We are committed to helping our customers find ways that they can take an active role in improving their health and wellbeing. We also recognise that not everyone wants to go to the gym so we have included more information online to help our customers take small steps to leading a healthier lifestyle."

Aviva is working with Change4Life, the national movement that helps people take small steps to positively change their behaviours and attitudes to health.

Private medical insurance news: 28 March 2011