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PepsiCo commits to healthier foods

crisps
One of the world's largest food and drink manufacturers has pledged to make its products less damaging to health.

PepsiCo, which is behind such brands as Walkers, Tropicana and Pepsi-Cola, announced this week (March 22nd) that it would reduce the average sodium per serving in its global food brands by 25 per cent by 2015.

The news comes as a YouGov survey revealed that children and adults in the UK prefer to snack on fresh fruit.

While chocolate and crisps were still popular choices, fresh fruit got 55 per cent of the adult vote as the favourite snack for between meals.

Katherine Jenner, campaign manager at Consensus Action on Salt and Health, claimed that PepsiCo's moves could be a case of producers reflecting changes in consumers' tastes.

She added that she hoped other companies would "follow suit and reduce the salt in their products as well".

The company also plans to increase the healthier options available through its product list.

© Adfero Ltd  

 

Private treatment news : 25 March 2010