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Scottish Widows creates iconic new images of the Scottish Widow

Scottish Widows - logo

Scottish photographer David Boni is shooting the Scottish Widow for new 2010 photographs. For the first time ever Scottish Widows has filmed short pieces of film footage as well as taking still shots. The live footage will be used as moving logos on the Scottish Widows website, and within the broader digital advertising programme, with the aim of bringing the iconic image of the Scottish Widow to life.

 

Life insurance: News update: 17 June 2010

 

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