AXA PPP Healthcare has added a YouTube channel that contains a number of videos, which discuss among other subjects: the side effects of blood pressure tablets, diet key to reducing diabetes, how body image affects what we eat and maintaining the will to get fit. Visitors can also view fitness and exercise videos on simple exercises for the office.
The health insurer already has a Facebook and Twitter page, as well as a series of blogs, podcasts and an iPhone app. This shows its willingness to embrace technology and belief it places on communicating with customers in a variety of mediums.
Private medical insurance news: 30 November 2010