Increasing numbers of men are having non-surgical cosmetic treatments and cosmetic surgery to improve their career chances, according to a report in the Financial Times.
The newspaper spoke to a number of cosmetic surgeons who have noticed the trend, as well as men who believe they have benefited from their cosmetic treatments.
One young adult, 25-year-old Steven Clarke, visited a Harley Medical Group clinic to have laser treatment on sun scars beneath his eyes.
The Rolls-Royce engineer told the Financial Times: "If you don't look after yourself it shows that you've got no discipline and that doesn't reflect well on your work life.
"I've thought that if after lots of late nights working for Rolls-Royce I start to look tired, then I'd probably have an eye lift," he revealed.
Another British male who has benefitted from non-surgical treatments is 33-year-old Peter Burling, who works for a marketing agency and believes it is important to look "fresh and bright".
Mr Burling has Botox injections every six months at cosmetic surgery group Transform and believes that because he performs better when he feels confident, the treatment "may have increased the number of contracts we have won".
The Harley Medical Group recently revealed that it has noticed a number of redundant City workers using their severance pay to fund cosmetic surgery.