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Aviva critical illness statistics 2009


Aviva paid out 1499 critical illness claims during 2009, totalling £118 million paid to people in need. The average amount paid out has increased to £79,000 in 2009, compared to £75,000 in 2008. A further £151 million has been paid to the families of people who have died, or been diagnosed with a terminal illness.


Key 2009 statistics:

  • Total payouts £118 million

  • 1499 claims paid

  • Average amount paid out on critical illness claims £79,000, up from £75,000 in 2008

  • 91% of all claims paid

  • Cancer remains the most common cause of claims, 67% of all claims

  • Number of claims declined for non-disclosure of medical facts still 2%


Richard Verdin at Aviva says, “Critical illness cover remains a crucially important solution for many. We owe it to customers to ensure people do realise the potential need and value of insurance before it is too late.47% have no critical illness or life protection, and 75% of single parents have no protection, which has huge implications for their families.”


Critical illness: News update: 22 April 2010


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