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Health insurance news: PruHealth

PruHealth’s philosophy for private medical insurance is to reward people who make efforts to lead a healthy lifestyle with lower premiums

PruHealth : Company profile

Recent news

PruHealth Vitality Index reveals Britain's health perception gap The PruHealth Vitality Index reveals a clear gap between Britons' perceptions of what it means to be healthy and having a real understanding of the impact of lifestyle, diet and fitness levels on current and future health.
Cost is barrier to health screening for women New research from private medical insurer PruHealth says that four in five women have never been for a full body health screening to detect for chronic diseases, such as breast cancer or heart disease. Almost a third of women have never even been to their GP for a general health check. Market researchers YouGov polled 1,243 women for PruHealth in January. The perceived prohibitive cost of...
Eight out of ten British adults believe PMI providers should help members manage and improve their health The latest PruHealth Vitality Index reveals that eight out of ten British adults believe it is important for private medical insurers to help members manage and improve their health.
Gym pricing changes PruHealth members have access to 224 gyms throughout the country. From 1st November the gym offer is changing and the monthly membership fee will be dependent on Vitality status and the gym chosen. Every new member starts on Bronze status and can increase this to Silver, Gold and, with enough effort, to Platinum.
Rise of the Man-Diet Men are becoming increasingly worried about their body image and piling on the pounds, with more British men dieting and starting fitness regimes to get in shape and get rid of their beer bellies. Research by PruHealth to mark Men's Health Week reveals more than half of British men started a diet or fitness regime in January 2008 alone.
Prudential rewards customers who live healthier lifestyles with holiday discounts Prudential's private medical insurance, PruHealth, and protection policy, PruProtect, are extending customer rewards under its Vitality partners scheme. 'Vitality' points are earned in different ways, when you take action to improve your health. The new offers include access to discounted Cineworld cinema tickets, reduced rail travel by Eurostar, and discounts on trips with Mark Warner, the...
Death of the diet day The majority of British women's diet and fitness plans for 2008 were long-term lifestyle changes rather than short-term fixes. Many expected their January health kicks to last for, on average, 78 days – so mid March is when most people fall off the health wagon, suggests PruHealth.
PruProtection aims to shake up market Prudential, Britain's second biggest insurer, is aiming to grab a 10% share of the life, critical illness and income protection insurance market after teaming up with South African group Discovery. The two have set up a new joint venture, Pru Protection Holdings, and will invest £30m in the first year. The move comes after Prudential linked up with Discovery four years ago to sell...
New report on cost of private medical insurance A new Defaqto report into the cost of private medical insurance reveals PruHealth's approach can result in premiums that are up to 44 per cent cheaper than competitors in the first year. Independent researchers Defaqto analysed the premiums charged by five of the UK's leading PMI providers – PruHealth, AXA PPP, Norwich Union, BUPA and Standard Life – and found first-year premiums can vary by as...
Velcade (Bortezomib) : Insurers will pay for new cancer drug Several leading private medical insurers have confirmed that, unlike the NHS, they will pay for a new drug for cancer sufferers. Bupa, Norwich Union, AXA PPPhealthcare, PruHealth and WPA, have said they will pay for policyholders to receive a cancer treatment drug Velcade. Velcade, also called bortezomib, is recommended for use in Scotland, Wales, Northern Ireland, countries across Europe and...
Stop smoking and save money on private medical insurance According to PruHealth, 6.5m smokers planned to quit in 2005. Had they done so, they could have saved themselves a £11.9 billion hit to their pockets, significantly increased their quality of life, and saved money on insurance. Dr Chris Dark, Medical Director at PruHealth says: "Smoking seriously damages your health and wellbeing, as well as your wallet. At PruHealth we reward people...
Most people are health illiterate, says PruHealth Brits are illiterate — at least they are when it comes to their health-says private medical insurer, PruHealth. New research suggests that almost three quarters of Brits have little or no knowledge about key health indicators — including blood pressure reading, cholesteral levels and body mass index (BMI index) — and it's putting the nation's health and wellbeing at stake. Body mass index (BMI...
Improved private medical insurance from PruHealth Innovative private health insurer, PruHealth is enhancing its PruHealth range from Ist July. Fairer underwritingVitality Underwriting will take into account current medical conditions and how healthy people's current lifestyles are. So, those with a well-managed chronic condition, such as high blood pressure, but otherwise living a healthy life, will no longer be penalised.Walking pointsCustomers...
Self employed risk health and wealth Millions of plumbers, dancers, vets and other self-employed people are putting their health at risk because they cannot afford to take time off work when they are sick, says PruHealth, the innovative private health insurer. New research conducted for the insurer by a market research service, reveals that 72% of self-employed people claim they have no choice but to soldier on working when they are...
PruHealth offers free gym membership PruHealth, the innovative private medical insurer, is offering six months free standard gym membership at either Holmes Place Health Clubs or Cannons Health and Fitness clubs to anyone signing up for PruHealth private health insurance before the 28th February 2006. The six months free membership equates to a saving of up to £565 on the average cost of gym membership. Following expiry of the...
Discounts on medical insurance for rugby players Rugby Union ruling body, the RFUW, have arranged a special deal with insurance brokers e-Xcellent health. PruHealth, only via e-Xcellent health , will provide additional benefits to anyone associated with the RFUW (clubs, members, players, volunteers, staff, family and friends) : Additionally, if you are associated with the RFUW (offer open to RFUW clubs, members, players, volunteers, staff,...
PruHealth encourages policyholders to reduce salt consumption Private health insurer PruHealth is backing the government campaign to get us all to reduce our salt consumption. Too much salt increases the risk of major heart disease and strokes. Salt is hidden in processed foods.The average person consumes 10 to 12 grams of salt each day, twice the recommended maximum of 6 grams. It is estimated that if everyone followed this advice, there would be 70,000...
PruHealth and PruProtect join forces with Ebay PruHealth, the innovative private medical insurer, has partnered with eBay.co.uk, the UK's largest online marketplace, to offer Vitality points on items purchased in the Sporting Goods category. PruHealth and PruProtect customers simply need to register their unique eBay ID on PruHealth's online Member Zone to start earning points for their purchases. PruHealth and PruProtect members could be...
PruHealth taking off big time PruHealth, innovative health insurer, is taking off big time. Over the last year, the number of customers went up from 7,400 to 58,912, a 700% increase. PruHealth's offering has been extremely well received in the UK market. The central Vitality philosophy of incentivising better health is popular with customers. PruHealth has taken a leadership position intellectually in the private medical...
PruHealth to partner with Boots to make health checks accessible in-store PruHealth has a new screening partnership with high-street chemist Boots to make it easier Boots PMI customers to undertake health checks once a year within selected larger Boots stores. This service offering is a continuation of PruHealth's pioneering Vitality model that helps its members become healthier by reducing the financial barriers to entry and rewarding members for participation. The...

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